B. West Marketing Group | Promotional Products & Apparel

5 Promotional Products for Firemen and Fire Departments

Jul 30

Firemen deserve a special kind of admiration. They spend their careers rushing into buildings while others are rushing out. Many departments require aid from the community, and that’s wh...

Case Study: Guess the Flavor Lip Balm

Jul 22

Guess the Flavor Lip Balm Organization Health Insurance Organization Product Featured Lip Balm & Lip Balm Sleeve Goal of Promotion Generating positive reinforce...

Case Study: Sometimes You Just Need to Vent

Jul 15

Description: Auto Air Vent Magnetic Phone MountIndustry: TechnologyWhat it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their budget. ...

6 Snap-Worthy Products for Every Photographer

Jul 08

Do you know what bokeh means? Aperture? That’s ok if you don’t, but many of your clients may know these terms if they are avid photographers! Whether they enjoy taking a flat lay shot of t...

5 Outside-the-Box Promotional Products for Your Next School Order

Jul 01

If you’ve ever placed an order for promotional products for a school, you have probably seen your fair share of t-shirts and baseball caps. And trust us, those are definitely important! Wearable...

Top 10 Promotional Products for the Health and Wellness Industry

Jun 24

Now, more than ever before, people are focused on enriching their lives with healthy habits and wellbeing practices. In fact, the health & wellness industry has seen exponential growths over the p...

8 Graphic Design Mistakes to Avoid

Jun 16

From social media graphics and website layouts to creating a cohesive grouping of promotional products, there are plenty of opportunities to flex your creative muscles and grow your business at the sa...

Case Study: Attract New Customers

Jun 09

As part of their new corporate wellness program, the company wanted to stress the importance of healthy nutrition to its employees. Along with literature, discount memberships at a local health club a...

5 Men's Wearable Promotional Products for the Office and Beyond

May 26

It’s fun giving out promotional products like fidget spinners and stress balls, but sometimes you need an option for the guy that likes to keep it a bit more professional. These business...

5 Promo Products for People Who Love to Plan

May 19

Calendars, planners, and clocks are some of the most popular promotional products because they are useful, inexpensive, and receive innumerable impressions on a daily basis. Brand these everyday essen...

Your Guide to Promotional Shirts

May 12

If you've ever run a 5k or attended a basketball game, chances are you've got a promotional shirt in your drawers somewhere. According to PPAI's 2019 Consumer Study, wearables are the #1 most popular ...

5 Environmentally-Friendly Promotional Products

May 05

How about that Earth, huh? She sure is something. Fortunately, there are plenty of people in the promotional products industry that feel the same way. In fact, we can offer you thousands of products t...

Case Study: A Hole in One Promotion

Apr 27

Product: Jumbo Cooler Bag Industry: Agriculture What it was purchased for: These bags were given out to participants in a company golf tournament. How it was distributed: All participants received ...

Case Study: Happy to Hang Around

Apr 20

Description: Standard Door Hangers Industry: Automotive What it was purchased for: A collision center wanted to increase the number of customer satisfaction survey responses and boost online appoint...

5 Promotional Products for School That Are 2 Cool 2-B 4-Got-N

Apr 13

Each school year, millions of students hit the books, shoot some hoops, and work hard to bring home that golden 4.0 GPA. Sometimes, the best way to promote your brand is by supporting the students in ...

Customer Experience + Branding: The Relationship Goals of Marketing

Apr 05

Customer experience can make or break your company. How you and your employees treat customers directly reflects your brand’s values. But the truth is, positive customer experiences can be diffi...

5 Fail-Proof Ideas for Your Business Instagram

Mar 29

What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it – Instagram. This photo and video sharing social platform have...

Case Study: These Calendars Aren't Week

Mar 22

Objective: A local bank wanted a way to thank their new customers with a promotional gift item that would have a high-perceived value.Product: Beach Trifold CalendarPersonalization: The bank inc...

Win Big With These Promotional Products for Sports Lovers

Mar 15

If you’re looking for some awesome gear to support your team—or for some killer merch for your team’s fans—we’ve got you covered with these awesome promotional products f...

16 Ways Color Affects Your Branding and Marketing

Mar 07

Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your advanta...

Case Study: It Takes a Village

Feb 29

Objective A village needed an easy way to let residents know when there were issues with their water meters. They wanted a faster method of communication than mailing letters, and somethin...

7 Camping Promotional Products for the Great Outdoors

Feb 22

Whether you’re looking to relax and recharge or seeking adventure, getting out into nature provides everyone some peace and quiet from our regular lives. Help your customers enjoy the gr...

Case Study: Do a Double Take

Feb 14

Objective A general contracting company was looking for a fun way to provide "before and after" photos to their clients after a remodeling project was complete.ProductDouble-Sided Po...

6 Promo Products for the Great Outdoors

Feb 07

A little branding goes a long way with these promo products perfect for the great outdoors! By adding your logo to these six sturdy items, your brand can be seen on hiking trails, huddled around a cam...

How Promo Products Can Tell Your Brand's Story

Jan 31

Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storytelli...

Case Study: Life of the Mardi

Jan 24

Market: HospitalityObjective: With their event scheduled close to Mardi Gras, event planners wanted to provide a themed goodie package for attendees with giveaways from event sponsors. The...

5 Steps to Achieving Your Goals

Jan 17

If you’ve ever watched a TED talk or listened to any of your teachers in school, you’ll know that setting goals are the stepping stones to getting where you want to be in life. You watch o...

Why You Should Be Having More Fun at Work

Jan 09

In the past, the words “work” and “fun” were two very different concepts that could never be caught in the same sentence. The old school rationale taught us that if you are enj...

7 Sources to Boost Your Creativity

Jan 02

Feeling stumped? Uninspired? Fresh out of ideas? Thanks to the wonderful gift that is the World Wide Web, creative inspiration is just a few clicks away. These are some of our favorite sources to get ...

Case Study: Improve Sales and Traffic

Dec 26, 2019

A hotel wanted to promote its amenities to guests in a personable, yet non-intrusive manner. The goal was to encourage guests to utilize hotel amenities instead of going off-site to fulfill their need...

5 Out of the Box Promotional Products We Love…and You Will Too!

Dec 19, 2019

We’ve all been stuck in the same rut while trying to come up with some original ideas to appeal to customers. Are you in need of some extra product inspiration? If so, here’s a lit...

Case Study: Don't Run from this Promo!

Dec 12, 2019

Description: Running Belt Fanny Pack Industry: Sports / Fitness What it was purchased for: A nationwide gym chain was looking for an item to give away with the purchase of yearly membershi...

How One Hour Can Determine Your Success

Dec 04, 2019

After working a long, tiring day, all you want to do is plop down on the sofa and watch TV. The thought of laying on the couch spending hours of mindless activity is tempting to most. In fact, the ave...

Case Study: Lunchtime Loot

Nov 27, 2019

A restaurant supply company was planning its annual company picnic for employees and their families. Every year, the company gives employees a nice gift in the $10 range. This year, the company chose ...

Case Study: A

Nov 20, 2019

Organization Tanning Salon Product Featured Polyester Lanyard Goal of Promotion To create new clients for salon Description of Case History A tanning salon wanted a creative way to give out a...

Game On: 10 Promo Product Games We Love!

Nov 13, 2019

From traditional favorites to new and trendy games, you can put your brand at the center of the fun whether it is at a tailgate, a special party or event, or just around the office. Bean Bag To...

Here Are Our Votes For The Best Political Promotional Product Staples

Nov 05, 2019

Whether you are right or left, red or blue, or somewhere in the middle, if you’re in need of political promotional product staples, we've got some great candidates for you! Yard Signs ...

Branding 101: What Makes a Brand Powerful

Oct 29, 2019

A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, and t...

Case Study: Recycle, Reuse, Read a Book!

Oct 22, 2019

Product: Non-Woven Shopper Tote Bag Industry: Bookstore What it was purchased for: A large college bookstore wanted to feature a reusable shopping bag for students. The goal was to get the students ...

5 Military Themed Promotional Products

Oct 15, 2019

We’ve got camouflage. We’ve got utility. We’ve got plenty of “olive drab” to go around. If you are looking for products that appeal to military personnel and their famili...

5 Promotional Products That Will Have Your Clients Dreaming

Oct 08, 2019

There are a lot of branding opportunities that go unnoticed in a world of t-shirts and coffee mugs. In fact, there’s an entire industry that spends every waking hour thinking of ways to help you...

4 Steps to #Winning Social Media

Sep 30, 2019

Social media is one of the fastest growing and ever-changing media platforms in existence. What began as an online community for the younger generations, now encompasses billions of people across the ...

10 Promo Products for Auto-Lovers

Sep 23, 2019

Grab your keys and prepare for a Bo Duke slide across the hood of your car. It’s time to take a look at 10 promo products for auto-lovers. For this list, we put together a travel-bag of gear wor...

Know Your Shades: 4 Types of Iconic Sunglasses

Sep 16, 2019

“The future’s so bright, I gotta wear shades.” - Timbuk 3Sunglasses have been and always will be one of the most popular promotional products. Why? Because practically everyone wears...

10 Luxurious Products for Your VIP Customers

Sep 09, 2019

Most people crave the feeling of class, power, and status that comes with enjoying luxury products. Those who claim they don’t, just haven't gotten a chance to experience it for free. So, what b...

11 Promo Products for an Active Lifestyle

Sep 01, 2019

Take your corporate match to the next level! From team building sporting events to company-wide marathons, your customized products guarantee you beat the competition. Below is a list of 11 sports-mi...

9 Promotional Products for Tech Wizards

Aug 25, 2019

Did you know that American consumers own, on average, at least three connected devices? Add your logo to these top tech accessories and your company will become a part of your customers’ daily l...

Drink It In: 6 Drinkware Products to Quench Your Thirst

Aug 18, 2019

What better way to put your money where your mouth is than to add your logo to some stylish drinkware? We have six unique picks to inspire your next drinkware order! Moscow Mule Gift Set Cheers to...

Case Study: What Does Your Phone Stand For?

Aug 11, 2019

Product: Phone Stand Industry: Financial What it was purchased for: A local financial institution needed a giveaway item for current and potential clients. It had to be useful to keep their name in ...

7 Ways to Take Advantage of Your Lunch Break

Aug 04, 2019

Taking a lunch break is important. It’s a time when you can step away from your computer and have a little “me” time. Your lunch break should be a time when you can unplug and stop t...

How to Work Smarter, Not Harder

Jul 28, 2019

Do you ever find that no matter how hard you're working, you're not getting the results you want? You put in the long hours at the office, you answer every email, you skip lunch, and yet you're still ...

Get in Gear With These Automotive Promo Products

Jul 21, 2019

Branding these car-accessory promotional products for a campaign will drive more customers to your business! In the U.S., the average daily work commute is 26 minutes and Americans spend around 38 hou...

Advice for Getting the Most Out of a Business Trip

Jul 14, 2019

Traveling for business can be a hectic experience if you approach your upcoming trip without any preparation. As with everything else in the world, there is an art to getting the most out of business ...

Case Study: Beach Balls? Bingo!

Jul 06, 2019

Description: Beach Ball Industry: Tourism What it was purchased for: The customer was looking for a low-cost, family-friendly summer giveaway item to promote their city's summer tourism program in t...

Ain't Nobody Got Time for That: 5 Tips for Working Efficiently

May 31, 2019

No one ever got anywhere by doing the bare minimum. Your growth depends on you getting as much done in as little time as possible. The five tips below will help you accomplish as much as possible each...

Drive Traffic with These 6 Trade Show Ideas

May 24, 2019

Tradeshows are important opportunities for your company to reach out to customers and prospects face-to-face and make lasting impressions. Make sure you’re prepared with the proper supplies to e...

Case Study: Rock out on the Run

May 17, 2019

Description: Earbuds With a Wristband Industry: Marathon What it was purchased for: A sponsor was looking for an item or items that runners/walkers could be given at the race that they could us...

Your Graphic & Web Design Cheat Sheet

May 10, 2019

The world of graphic and web design is complicated and there is a lot of terminology out there to learn. To help you out, we’ve put together a cheat sheet with answers to some of the top graphic...

5 Promo Products That Are Bright, Light, and Ready to Excite

May 03, 2019

Looking for some promotional products to outshine the competition? Need some LED magic to illuminate your brand? We’ve got you covered with this selection of super fun promotional produc...

5 Easy Ways to Achieve a Positive Outlook

Apr 26, 2019

One of the most powerful things you can do to set yourself up for success is practice the art of positive thinking. It's easy to let the struggles of everyday life control your attitude. But by practi...

7 Promotional Products for When You’re Feeling Lucky

Apr 18, 2019

Whether you’re a casino looking for new ways to entice players to visit or you’re putting together a casino themed event, there are plenty of promotional products for you! Add your logo an...

Case Study: Getting Bent out of Shape for More Business

Apr 11, 2019

Product: Gel Stress Toy Client: Health Food Store What it was purchased for: As a gift to reward customers for spending over a certain amount. Why it worked: The gel stress toy which, unlike the fo...

Case Study: Resort Incentive Yields Oceans of Opportunity

Apr 04, 2019

A five-star resort that frequently hosts corporate events for Fortune 500 companies wanted to reach out to corporate guests to entice them to return for family vacations. The goal was for the guests t...

Case Study: Inking Impressions

Mar 28, 2019

Portability and permanence are among the desirable traits sought in an effective promotional product. A company was looking for a unique self-promotion that incorporated these elements and decided on ...

10 Promotional Products for Healthy Living

Mar 21, 2019

We all strive to be our best selves, but sometimes it’s easier said than done. We can all make excuses to make unhealthy choices. Your niece has a birthday and it would seem rude to turn down th...

Case Study: It’s a Date!

Mar 14, 2019

Description: Desk Calendar Industry: Insurance What it was purchased for: A local insurance agent wanted a way to connect with customers, and capture new leads, with a useful promotional item that w...

Case Study: Brighten Their Day

Mar 06, 2019

A realtor wanted to give a thank-you gift to those who purchased a new home with them. They chose the LED Carbon Fiber Aluminum Flashlight. They printed their logo along with the tagline, "We wil...

6 Products Perfect for Pampering Mom on Mother's Day

Feb 27, 2019

Add your branding to these products and pamper moms everywhere on Mother’s Day with these promo products essential for rest, relaxation and promoting your brand! 1. Woo...

Case Study: Raise Your Glass

Feb 27, 2019

The NY Yankees wanted to create special commemorative bottles to celebrate Derek Jeter’s accomplishments at Yankee Stadium. They chose 150 magnum-sized (1.5L) bottles with a special logo and Jet...

3 Things Every Busy Professional Needs

Jun 29, 2019

If there’s one thing we never have enough of, it’s time. We haven’t quite figured out a way to freeze time yet, but we have found ways to save it. If you’re a busy professional...

Case Study: Look, Ma, No Hands!

Jun 22, 2019

Description: Auto Air Vent Magnetic Phone Mount Industry: Technology What it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their budget...

Case Study: Fewer Tricks and More Treats: Halloween Safety Lanyard

Jun 15, 2019

Fewer Tricks and More Treats: Halloween Safety Lanyard Organization Insurance Company Product Featured Reflective Lanyard Goal of Promotion Promoting safety on Halloween Description of Case H...

Case Study: Charity Fundraiser

Jun 08, 2019

The organizer of a charity fundraiser wanted to add an element of fun and excitement to their door prize giveaways. As each guest arrived, they were given a Mardi Gras Jubilee pen and instructions to ...

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